16Hit1600
Information and IdeasVery hardInference about when a return arrives

Information and Ideas practice question

Streaming services report that a film's audience roughly halves after its first week, whatever its reviews. Films with strong reviews, however, are far more likely than others to be watched again months and years later. A studio weighing how much to spend on a film's quality, as opposed to its marketing, should therefore ____

Which choice most logically completes the text?

  1. A. expect the return on quality to arrive over a long period rather than in the first week.Correct
  2. B. spend nothing on quality, since the first-week drop is the same either way.
  3. C. conclude that reviews have no effect on how a film is watched.
  4. D. delay each film's release until reviews have been published.

Answer: A. expect the return on quality to arrive over a long period rather than in the first week.

Quality doesn't change the first-week pattern, but it drives viewing months later. So quality pays off slowly.

Why the other answers are wrong

B. spend nothing on quality, since the first-week drop is the same either way.
The second sentence shows quality DOES pay, just later.
C. conclude that reviews have no effect on how a film is watched.
Reviews strongly affect later viewing, per the text.
D. delay each film's release until reviews have been published.
Nothing in the text concerns release timing.

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