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Problem-Solving and Data AnalysisMediumWhy a survey's sample cannot be generalised

Problem-Solving and Data Analysis practice question

A gym wants to know whether all its members would use longer opening hours in the early morning. It surveys the members who are present at 6 a.m. on one weekday, and 90% say yes. Which of the following best explains why the result cannot be generalised to all the gym's members?

  1. A. The members surveyed were those already using the gym early, so they are not representative of all members.Correct
  2. B. The sample was too small to draw any conclusion.
  3. C. The question asked was too vague to answer.
  4. D. Members who answered a survey are likely to have lied.

Answer: A. The members surveyed were those already using the gym early, so they are not representative of all members.

People at the gym at 6 a.m. are exactly those most likely to want early hours; they don't represent members who come at other times.

Why the other answers are wrong

B. The sample was too small to draw any conclusion.
Size is not the stated problem; even a large sample of 6 a.m. attenders would be biased.
C. The question asked was too vague to answer.
The question is clear.
D. Members who answered a survey are likely to have lied.
There is no basis for assuming dishonesty.

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